THE CELINE LUGGAGE BAG IS BACK: CELEBS ARE ALREADY CARRYING 2025’S HOTTEST IT-BAG
Posted By: Sorbet From A$AP Rocky to Julia Roberts, the iconic “smiley
Posted By: Sorbet
From A$AP Rocky to Julia Roberts, the iconic "smiley face bag" is grinning its way back into the spotlight
The era of oversized bags is making the sweetest comeback, and Celine is serving up a full-on sugar rush. By reviving one of its most iconic silhouettes, Celine is strutting the Luggage bag back into the spotlight with all the confidence of its newly expanded shape.

A$AP Rocky | Courtesy of Celine

Julia Roberts | Courtesy of Celine

Park Bo-gum | Courtesy of Celine
The revival is not confined to the runway. A$AP Rocky has already taken it out for a spin, Julia Roberts carried it to Venice, and Park Bo-gum gave the comeback his cool stamp of approval. In other words, the bags that once ruled street style and paparazzi flashbulbs are staging their takeover again, and yes, we’re saving every look.
For those who remember its original 2010s reign, the Luggage bag was affectionately nicknamed the “smiley face bag” due to its zip-and-handle combo. Now, with Rider leaning into the whimsy, the New Luggage greets you back with a grin. Reissued in bold shades like ultra blue, midnight black, and rich burgundy, the structured silhouettes is gearing up to dominate street style all over again.
Why now? Call it nostalgia, call it smart timing, but the return of the Luggage proves that fashion has rediscovered its sense of fun. With its cheeky grin and unapologetically roomy frame, this bag is not just back on shelves – it is back in the cultural spotlight where it belongs.

New Luggage | Courtesy of Celine

New Luggage | Courtesy of Celine

New Luggage | Courtesy of Celine
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