Despite coming from rock’n’roll royalty, model and businesswoman, Georgia May Jagger is on a path to creating her own legacy. While her dad, Rolling Stones front man Mick Jagger, and mum, model and actress Jerry Hall, are legends in their own right, Georgia, who is disarmingly down-to-earth, with a dry, witty sense of humor and enviable, flawless skin, is more than just her surname. As co-owner of ethically-conscious, cool London salon, Bleach, the 27-year-old model also passionately contributes to conservation work and is only just beginning to find her feet in the wider world. While you might not always be able to get what you want, for this Jagger it’s much more than just rock’n’roll.
Q: You were chosen as one of the legendary British models to close the British Olympic Games in 2012, can you tell us about that experience?
A: It was one of the most surreal moments in my life. To get to be a part of such an important day in British history was amazing. Also getting to walk on that stage alongside models I really admire. The energy in the room was so positive I didn’t stop smiling all week after.
Q: How does it feel that people see you as a legendary and iconic model at the young age of 27?
A: Pretty weird and I certainly wouldn’t use that word! I still think it’s strange I’m a model. I started modeling when I was around 14 and I can’t believe how much has happened in that time. Sometimes I have to remind myself that I’m not really old because when you’ve been working for over a decade you can forget. I love getting to work in a creative industry as every day is different. I was very hesitant about it in the beginning and now I’m so happy that I get to be a part of all these incredible shoots.
Q: Do you have any other plans or dreams you’d like to achieve to create another legacy to your name?
A: I have no plans to stop modeling anytime soon. My Mom has been modeling for 50 years. To be honest I didn’t think I would still be modeling at 22 let alone in the future but I would love to keep doing it. I’ve definitely become more focused on building my two businesses and I love learning new things every day. My dream as a child was to become a veterinarian and lately, I’ve been considering going back to university and becoming a veterinary nurse. So, I will let you know in a couple years!
Q: Do you ever feel pressure or feel people have certain expectations or preconceived ideas of you because of your family name?
A: Yes, definitely some people have preconceived notions that I’m not responsible. Don’t get me wrong, I love to have fun and dance however certain things like when it comes to renting apartments, I’ve found that people often don’t trust me based on my name and that can be difficult. I don’t let things like that get to me because I know myself.
Q: How does carrying the Jagger legacy inspire you in your work and the choices that you make in your career?
A: I’m very proud of my parents and they have both worked hard their entire lives. I find them both very inspirational. They make me want to keep striving to do better in my career and my personal life too.
Q: What do you and your family all have in common/what personality traits do you have that’s distinctively ‘Jagger-esque’?
A: We all like James Brown a lot.
Q: Who’s your number one legend?
A: My mother. Every day she surprises me with a new one-liner, she’s very wise. She’s also the most stylish person I know. Her hair and nails are always perfect and she doesn’t even need to try. She is just naturally beautiful, funny and she never judges anyone she hasn’t met.
Q: What legacy would you like to leave behind?
A: I’ve never been asked this question before. I don’t care much about the legacy I leave behind; I would just like to leave behind a more peaceful world for the next generation.
Q: What are you working on right now?
A: I am very excited about the things I have going on right now. I’ve become the co-owner of Bleach, a London-based hair salon, which is a dream come true. I have also been working for the past two years on my organic skincare range which will be out next year. I am continuing to work alongside Project 0, which is an ocean conservation charity started by friends of mine and it’s growing to be an incredible community of people doing all different things to help save the ocean. The concept is if we all work together with lots of small charities who do things like plant oysters in Hudson Bay to help with the pollution or plant coral reef gardens, then we will get more done as whole and make a huge impact on the world.
Q: Why you decided to join Bleach?
A: As a teenager all I ever wanted was bright, magenta hair. I used to dye my hair all different colors (badly, might I add) all through my teens. I actually worked with Alex Brownsell, who co-founded Bleach with Sam Campbell, on my first ever shoot for ID magazine when I was 14 shot by Matt Irwin. We’ve worked together on fashion shoots ever since and she approached me to become involved in the business with her and Sam. I really believe in the company and we are really trying to become more economically friendly and eco-conscious with recycled plastic, refill stations in our salons and our new coconut mixing bowls. It’s my dream to work with two women I really admire.
Q: How would you like it to evolve?
A: It’s evolving every week. Our hope is to become completely carbon neutral and we are constantly looking for new ways to reduce the amount of plastic we use. We are also cruelty free and vegan. We really understand our responsibility as a beauty and haircare company to do everything we can to improve our carbon footprint. We are planning on opening our first salon out of the UK soon and I’m very excited for what the future holds.
QUICKFIRE
Q: Are you a night person or morning person?
A: Night person.
Q: Who was the first poster on your wall?
A: Justin Timberlake.
Q: The last time you stayed up all night partying?
A: Saturday night, but it was only until 4am.
Q: How would you describe yourself in three words?
A: Clumsy, smelly and silly.
Q: How would your friends describe you in three words?
A: Text me back!
Q: What’s your karaoke song?
A: Believe or No Scrubs.
Q: Last time you laughed until you cried?
A: At a really silly movie. All my friends got annoyed I couldn’t stop laughing the whole way through. I don’t want to offend anyone by saying the title.
Q: If you could only watch one movie for the rest of your life, which one would it be?
A: Does Blue Planet count?
Q: What would be your desert island disk?
A: A mixed CD of 90s R&B by Brett Grace.
Q: Favorite sorbet flavor?
A: Raspberry
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